My name is Alexis Mera Damen, and I’m a writer and content strategist living in Amsterdam (I’m clearly not a website designer). I’m a dual—American and Dutch—citizen (originally from New York), and I work with clients globally. I do a variety of things—learn about them here. Peruse my work samples here. And when you’re ready, get in touch with me here.

Writer, Alexis Mera Damen sitting on a sofa with her laptop.

Anything content & copywriting related, I’m your gal!

I make a living helping tech, ecommerce, and lifestyle companies engage audiences and grow organically through content strategy and copywriting services for blog articles and landing pages, guides, newsletters, email nurtures, and more.

Some of my past and present tech clients include Shopify, Photoroom, and MONEI. I’ve written lifestyle content for The Midst, and I have a soft spot for solo owned ecommerce businesses—quitting my job in fashion to launch my own clothing brand on Shopify in 2015 was the beginning of my entrepreneurial journey.

On the side—for self-accomplishment and creative enjoyment—I’ve published personal essays in HuffPost and Another Jane Pratt Thing, and I’m working on my first book—a memoir about losing my mom to Alzheimer’s in my 30s and how it has shaped me as I enter midlife. I also run Mera Magazine on Substack, and call myself an amateur photographer.


What people are saying

Alexis is one of the strongest writers I’ve worked with. She takes full ownership of her work and truly understands how to turn research and complex topics into high-quality, strategic content that drives value for the business. She’s thoughtful, efficient, and very fast without compromising on depth. It’s always a pleasure to collaborate with her.
— Aisha Owolabi, Content & Campaigns Photoroom
Alexis came onto a complex project that involved writing and localizing a lengthy report for 4 different markets. Despite tight timelines, Alexis did a brilliant job of turning a hefty scope into clear, data-informed, actionable content that made a real difference to our audience. She was also a treat to edit–she’s thorough, structured, and brings great clarity of thought to the work she does. She really felt like an extension of our team.
— Lauren Sudworth, Head of Content Marketing Shopify
I found Alexis quite by chance when she happened to feature my business in one of her Shopify blogs about Customer Service. I liked her writing style and wanted to know if she could work with me on the blogs for my brand JULAHAS. We have only had a few sessions together but I already see results, which is incredible! There is a lot of research and work that goes into SEO and Alexis isn’t afraid to get the job done. It’s a lot of fun working with her and you feel like you have come away from every session having learnt something new and useful.
— Kanak Hirani Nautiyal, Founder JULAHAS
Alexis’ unique point of view as a former ecommerce merchant is evident in the content she produces. She provides actionable tips and educates customers in all stages of the funnel. She has taken ownership of content at MONEI and fits right in with our team.
— Alex Saiz Verdaguer, CEO MONEI
I can always count on Alexis for three very important things: producing high-quality first drafts on time, smart suggestions for new content, and articles that are consistently some of our top performers. She makes my life as a content manager much easier!
— Kameron Jenkins, Content Lead Shopify Retail Blog
It’s been an absolute pleasure to work with Alexis. Her organisation, creativity, and execution made the content creation process very smooth. She displayed an obvious knack for SEO with all of her articles ranking highly on Google, providing an integral stream of organic traffic for our site.
— Robbie Rogulj, Marketing Content Manager Kaizo
Beyond being thoughtful, communicative, and highly attuned to the SaaS space, Alexis has built up a remarkable SEO presence through a deep library of relevant and helpful material.
— Tom Logan, Co-Founder & CEO Cohley
Alexis is detail-oriented and organized and shows no hesitation in jumping into a project and directing the show. As business owners, we wear many hats. We have very little time to spend ‘in the weeds’ so-to-speak on the details that go into marketing and content efforts, and it’s such a relief to work with someone who demonstrates an understanding of this through proactive ideas and swift action.
— Jackie Minchillo, Co-Founder Pineapple Development
t’s difficult to find a true digital maven but Alexis is that gem! She has deep knowledge of the ecommerce space and expertly communicates that knowledge in the content she creates. She is the most reliable resource for trends and an excellent thought partner.
— Erin Lopez, Founder IV Consultancy

Interested in working together?

This is generally what I look like Monday through Thursday.